The Future of Demand Generation and B2B Marketing with Joseph Poschel

In our most recent episode of Demand Gen Studio, we had the privilege of sitting down with Joseph Poschel, Lifecycle Mar …

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4 min read
Nov 11, 2024

Brand Perception & Conveying Value in B2B Marketing with Simone Corpora

In our most recent episode of Demand Gen Studio, we had the privilege of sitting down with Simone Corpora, a B2B Paid Me …

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4 min read
Oct 14, 2024

B2B vs B2C Marketing, Measuring ROI, & More with Harrison Han

In our most recent podcast episode of Demand Gen Studio, we had the privilege of delving into the experiences and insigh …

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3 min read
Aug 12, 2024

Demand Gen Studio Guest: Britany Carter, KOPIS

In the world of B2B marketing, navigating through the evolving landscape can often feel like uncharted territory. Howeve …

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2 min read
Jul 15, 2024

From Chatbot to Content Hero: Training ChatGPT for Content Marketing

Discover how to leverage ChatGPT as a content marketing tool and some tips and tricks to stay on brand.

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5 min read
Jun 3, 2024

What Is Demand Gen? The Value & Supply Chain Interpretation

Before the technological revolution of the late 20th century, businesses stored records and data in physical files, Rolo …

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7 min read
Nov 29, 2021